Immersive security equipment demo.
87%
app conversion rate
+2,5K
new clients
120%
semi-annual revenue boost
Challenge
Present the full-fledged capacity of a video surveillance system to far-located customers.
Solution
Development of a custom VR application to convey the actual experience of using the video surveillance system.
Tech stack
C#, ARkit, ARCore, WebXR, Unity3D, Shader programming, MongoDB.
Our client is a major Western European company that deals with the production of high-end video surveillance systems and other means of object security monitoring. Proper representation of their innovative multi-functional product required a unique approach. Namely, our partner envisaged the development of the surveillance system presentation utilizing the immersive capacity of VR technology. Modsen team was tasked with a challenge to build a cutting-edge virtual reality application that would level up potential customers’ engagement and skyrocket the product’s purchases.
In the realm of the security and surveillance industry, staying ahead of the curve is paramount. Our client recognized the need for a VR app that could effectively showcase their video surveillance product, provide immersive experiences, and offer real-world scenarios for users to understand the capabilities of their system. The development of a VR-based video surveillance demo required bringing together a team of senior-level specialists with solid experience in VR app development. The scope of tasks ahead of us encompassed:
3
3D Designers
4
Software Developers
3
QA testers
1
BA
1
PM
1
TL
To start off, we initiated an exhaustive phase of requirements collection and documentation to ensure that our VR app would perfectly align with our client's goals and expectations. Modsen team of virtual reality software development experts conducted 3 online meetings with the client, involving their in-house industry specialists, to gain insights into the intricacies of video surveillance technology and core presentation needs. These insights formed the bedrock of the future application and helped us uncover the new facets of VR technology in security.
Efficient planning is the backbone of the successful execution of any project. Following agile methodologies, Modsen professionals mapped out the development process, drawing from our previous extensive experience in building VR-based solutions. This planning stage encompassed resource allocation, setting essential milestones, and ensuring alignment with the stringent standards of the security and surveillance industry. Collaborative regular discussions with the client guaranteed that the project's trajectory was precise, ensuring a streamlined and issue-free cooperation process.
All of our partners are aware of the highest level of attention we pay to compiling project teams. Hiring experienced VR app developers from Modsen, our client got matched with a top-tier team of experts with deep proficiency in VR technology and a nuanced understanding of the intricacies of the security and surveillance industry. Our team selection process included CTO-held in-house interviews, technical assessments, and further client interviews. As soon as the composition of the project crew was approved, Modsen IT enthusiasts got down to work.
Immersive video surveillance system presentation would not achieve the desired level of quality if it weren’t for our UI/UX and 3D experts. Crafting a VR environment to showcase the capabilities of our client's surveillance system demanded extensive hands-on experience and the ability to implement non-conventional design ideas. Over several weeks, our experts engaged in extensive user experience research, crafted a strategy fo r immersive experience modules, sketched wireframes, designed compelling visual elements, and conducted exhaustive prototype testing.
The stage where form and function come together in a unique technological blend. Our handpicked team of VR application experts set out to build an app that would leverage state-of-the-art technology to provide a seamless, interactive, and engaging presentation of our client's surveillance product. The team utilized the latest VR tools and frameworks that coupled with a collaborative approach, open communication, and collective resolution of challenges resulted in the development of an outstanding VR video surveillance app.
What differentiates top VR app development companies from the rest of the vendors is the meticulous attention to every minor detail that in total ensures impeccable software quality. At Modsen we stay on guard to deliver flawless products by conducting thorough end-to-end testing that encompasses identifying test scenarios, configuring the test environment, implementing rigorous test cases, and critically analyzing the results. The VR app underwent a battery of tests, covering functionality, performance, security, usability, and localization. The issues discovered were efficiently addressed through collaboration between the testing and development teams.
As we approached the final stages of the VR app development, Modsen professionals prepared comprehensive technical documentation and user guidelines for the seamless transfer of the application to our partner. We ensured a smooth and hassle-free software deployment, providing ongoing support and facilitating the app's proper utilization. This collaborative phase enabled our client to harness the app's full potential, leveraging the whole scope of its features to revolutionize their product presentation practice.
We firmly believe in the necessity of delivering consistent post-launch support to all of our clients. After the deployment of the VR app, our team maintained a close connection with the partner, standing ready to assist in emergencies and eagerly engage in enhancing the software to meet the evolving demands of the dynamic security and surveillance industry.
The VR app for video surveillance system presentation was a game-changer in terms of its effective selling. It offered an immersive and interactive experience by showcasing realistic scenarios for users to “feel” the technology themselves. The app's implementation strengthened our partner’s position as a regional industry leader and uncovered broader geographical business opportunities.
By hiring experienced virtual reality developers at Modsen, our client found not only adedicated and dependable team of professionals but also long-term partners eager to drive their business forward.
According to the semi-annual report, the VR app developed by our in-house masters drove the following positive changes:
87%
of potential customers convert after engaging with the VR app
120%
increase in semi-annual revenue
+2500
new clients within the region and beyond